Ganjina Teleshopping is an interactive multichannel retailer with strong direct-to-consumer expertise. With over 20 years of experience in Television and Teleshopping, Ganjina is offers innovative, differentiated retail experiences on TV, online and stores.

Ganjina Teleshopping operates in three areas:

• Afghanistan (own Teleshopping Channel “Ganjina”)
• Iran (Teleshopping shows broadcasted on partner TV channels)
• GCC (via partner channels)

Ganjina reaches 180 Mio TV households and offers mostly successful European Teleshopping brands for its audience in MENA. Ganjina offers a wide range of products with a focus on cosmetics, cleaning products, household times and clothing.

For Afghanistan Ganjina set up its own call center and distribution network in order to guarantee a timely distribution of the products to the end customer. In addition there will be retail outlet stores throughout the country.  Ganjina has recorded the first shows in Germany which will be on screen in Afghanistan soon.